BUSINESS STRATEGIES
Shaping Brands. Driving Growth.
GF Business Strategies empowers companies in the technology, industrial, and financial sectors to future-proof their brand communication in the digital era.
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With extensive international experience in digital brand strategy, B2B campaign management, employer branding communication, and the integration of new technologies, we deliver tailored solutions to drive sustainable growth, strengthen brand perception, and successfully manage talent acquisition.
Our strategic consulting approach is complemented by creative services in corporate design, branding, and visual communication – ensuring a consistent and compelling brand presence across all channels.​
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We help tech, industry, and finance companies build powerful brands and grow sustainably through smart strategies and digital innovation.
ABOUT US
Strategy meets creativity – and data meets design.
We combine digital business expertise with strong brand thinking to help companies in the tech, finance, legal, and industrial sectors build a powerful digital presence and achieve sustainable growth.
Our team blends two skill sets that perfectly complement each other:
On the strategic side, we focus on developing digital, data-driven strategies that connect marketing, sales, and customer experience – from websites and CRM systems to social media and digital campaigns. On the creative side, we transform brand positioning into strong visual identities, campaigns, and content that connect with real audiences.
With years of experience in international agencies, corporate communication, and brand development, we know how to bring structure and creativity together – for brands that want to grow, evolve, and lead in a digital world.
Our foundation is shaped by a shared vision and complementary expertise – and is continuously strengthened by a growing network of specialized partners.
Our services to grow your business
DIGITAL BRAND STRATEGY
Developing and implementing powerful communication strategies that position brands throughout the digital customer journey.
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Research & analysis
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Brand positioning development
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Integrated communication and campaign concepts
PAID MEDIA & CAMPAIGN MANAGEMENT
Strategic planning, execution, and optimization of digital campaigns for international B2B markets.
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Paid and organic media campaigns
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Target audience analysis, targeting strategies, and copywriting
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Performance optimization and data-driven success measurement
EMPLOYER BRANDING & TALENT COMMUNICATION
Building and strengthening employer brands in the digital marketplace.
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Development of Employer Value Propositions (EVP)
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Design of candidate journeys
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Digital recruiting campaigns and internal communications strategies
INNOVATION & COMMUNICATION TECHNOLOGY MANAGEMENT
We help companies integrate AI-powered tools like ChatGPT into their communication and marketing workflows — making teams faster, communication smarter, and innovation part of everyday business.
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Practical workshops on applying ChatGPT in HR, marketing, and sales
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Optimization of communication workflows with AI-supported tools
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Consulting on implementing AI-driven solutions in daily communication processes
CREATIVE & BRAND DESIGN
Visual design and creative execution to enhance brand identity.
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Development of corporate designs (logos, style guides, brand assets)
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Creative direction and art direction for campaigns and brand communication
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Visual storytelling for employer branding and thought leadership initiatives
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Design of social media assets, presentations, and key visuals
